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ファッションビジネスから中小企業診断士業務全般にまつわる雑感

ルミネ『専門家診断』

ルミネの『専門家診断』の記事が繊研新聞に掲載されていました。

毎回覆面調査で実施されており、今回で12回目。『商品×売り方(接客)×マネジメント=売上』というルミネのCS(顧客満足)の考え方が着実に浸透してきており、高得点を獲得するショップが増えているとのことです。接客ロールプレイングの『ルミネストコンテスト』など、接客技術向上への取り組みが奏功しているとのことです。

ちなみに、専門家診断の項目は以下となっています。

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